Gupshup
Conversation Cloud

Convert conversations into growth opportunities by engaging customers where they are - on their favorite messaging channel

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Trusted by leading retail, CPG, D2C & eCommerce brands

Citibank
Payu
Muthoot
Kotak
DBS
HSBC
DBS
HSBC

How does Conversation Cloud help?

Conversational experiences make it easy for businesses to acquire, engage, convert and support their customers using one unified platform.

Marketers, growth managers, product and customer service leaders alike can boost conversions, grow revenue and improve CSAT while reducing the cost to serve.

Robust infrastructure for seamless, efficient message delivery at high speed

Gupshup Communicate
Personalized, intelligent communications - at scale

Forge meaningful connections with your customers at each stage of their journey

Leverage our API to send and receive messages at scale, across channels like WhatsApp, RCS, SMS, Voice

Go beyond bulk messaging - build stronger relationships by communicating with customers in their preferred language

Optimize costs and grow coverage with smart, multi-channel fallback in case of failure to primary channel

Explore Communicatearrow-right
Build stronger relationships by messaging customers in their preferred language

Gupshup Converse
1:1 Customer interactions that drive growth

Make communications two-way interactive with AI and chatbots, orchestrate workflows and journeys to create rich experiences.

Create granular segments based on customer attributes and conversational signals captured on messaging or other platforms

Craft bespoke two-way interactions using simple drag and drop flows within Bot Studio

Resolve queries faster with seamless handover to live agent while retaining chat context

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Message delivery - guaranteed!

Gupshup Advertise
Interactive digital advertising for superior ROAS

Generate new leads, qualify them efficiently and build high-quality first party database; answer queries, and improve conversions with Ads that Click to WhatsApp and Instagram Direct

Configure automated re-marketing campaigns and convert leads gone cold

Link AI bots to engage at scale; integrate with live agent for campaigns that need human assistance

Compare ads and campaigns to identify winning creatives and journeys. Get complete ROI view of ad spends, leads, CPL, qualified leads, drop-offs and conversions.

Explore Advertisearrow-right
Message delivery - guaranteed!
  • Lower support cost

    10%

    Lower support cost

  • Engagement

    3.5X

    Engagement

  • User Growth

    40X

    User Growth

Integrate quickly with apps and platforms you already use to create powerful solutions

Scale and improve sales with one-click commerce integration. Delight your customers with a hassle-free shopping experience.

shopify
woocommerce
magneto
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Recognized by leading analysts

  • “Gupshup has a full complement of tools around conversational commerce, including its own CAI, journey orchestration and analytics, agent dashboard, and a visual builder with pre-built connectors to more than 1,000 applications”

    “Gupshup has a full complement of tools around conversational commerce, including its own CAI, journey orchestration and analytics, agent dashboard, and a visual builder with pre-built connectors to more than 1,000 applications”

    Gartner Competitive Landscape: CPaaS Providers 2023
  • “In the rapidly growing OTT messaging space, Gupshup has established itself as a leader. Capabilities like chatbots, LLMs and channel fail-over are now critical and Gupshup is a trusted partner for enterprises seeking to transform engagement via two-way conversations”

    “In the rapidly growing OTT messaging space, Gupshup has established itself as a leader. Capabilities like chatbots, LLMs and channel fail-over are now critical and Gupshup is a trusted partner for enterprises seeking to transform engagement via two-way conversations”

    Juniper Research OTT Business Messaging Leaderboard 2023
  • “Consider Gupshup if you are a mobile-first company leveraging omnichannel personalized marketing and commerce and support solutions”

    “Consider Gupshup if you are a mobile-first company leveraging omnichannel personalized marketing and commerce and support solutions”

    IDC CPaaS MarketScape 2023